ING MARNIX and its dynamic façade

Information about project
Category : Corporate
Year : 2014
Client : ING
Tags :
ARCH , architainment , automation , Automation1 , ING Marnix , led , Light , RGBA , video
Détail du projet

Marnix, interactive monumental matrix, concept and design by magic monkey, Marc Largent and Daphné Delbeke © ING wanted to use new technologies to upgrade the lighting of the Marnix façade which had already been deployed from the year 2000. The initial idea of course was to showcase this magnificent façade designed by Gordon Bunshaft. However, […]

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Marnix, interactive monumental matrix, concept and design by magic monkey, Marc Largent and Daphné Delbeke ©

ING wanted to use new technologies to upgrade the lighting of the Marnix façade which had already been deployed from the year 2000.

The initial idea of course was to showcase this magnificent façade designed by Gordon Bunshaft.

However, the development of networks, the combination of video and light technologies and the relatively intuitive interface from ARCH, make for limitless possibilities for interactivity and content management.

Every window of this façade has an LED RGBW bar at the top and bottom custom designed to provide maximum definition.

Every LED of every bar represents a pixel of this virtual screen with its resolution which is specific to it.

The entire system is video managed locally or remotely via tablet or Smartphone.

Inytium was selected for the sale and integration of the entire project, for the preparation of the plans, the cabling diagram, case study, implementation, and project management in consultation with the contractor in charge of the overall renovation.

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